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Ask 37signals: Personas? - (37signals)

Written by admin on November 6, 2007 – 2:48 pm -

For those of us who do client work, we need to rely on tools like personas (and use cases and wireframes) to better communicate with the client and manage expectations. Go here to see the original: Ask 37signals: Personas? - (37signals)  Read More →


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Surviving Medical Writing 101: #21: Working on a detail aid

Written by admin on November 4, 2007 – 8:16 am -

As mentioned in my previous post, a detail aid is a marketing tool that helps your clients to promote their products. Read the rest here:  Surviving Medical Writing 101: #21: Working on a detail aid  Read More →


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Surviving Medical Writing 101: #21: Working on a detail aid

Written by admin on November 4, 2007 – 8:16 am -

As mentioned in my previous post, a detail aid is a marketing tool that helps your clients to promote their products. Therefore, understanding your clients’ needs is the very first step to producing effective detail aids that fit nicely .. Read more:  Surviving Medical Writing 101: #21: Working on a detail aid  Read More →


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